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‹ Special edition
Plate IRoman EmpireA B R A C A D A B R AA B R A C A D A B RA B R A C A D A BA B R A C A D AA B R A C A DA B R A C AA B R A CA B R AA B RA BAabracadabra
No. 22 · Special edition

The ABRACADABRA triangle

the word, one letter less each line

The earliest known use of the word: written in lines that lose one letter each time, forming a downward triangle, and worn round the neck.

Earliest record
Serenus Sammonicus, Liber Medicinalis, ch. 52 — 2nd–early 3rd c. AD
Source
Wikipedia, “Abracadabra”
I

Eleven lines, one letter less

In Liber Medicinalis, chapter 52, Serenus Sammonicus — physician to the emperor Caracalla — describes writing the word in lines that lose one letter each time, forming a downward triangle, to be worn round the neck. It is the earliest known use of the word. We do not repeat any health claim made for it.

Source
Wikipedia, Abracadabra
en.wikipedia.org ↗
II · FolkNo early record in our sourcesLater use›III · ModernEvery letter in placeWishlore, today›
Keep it
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Watch the story · 0:56

The story, in a minute

From the first pencil line to the piece we make today. Narrated in English, with subtitles.

Story film · 0:56 · AI-generated stills are labelled
Wear it

Three tiers. One symbol.

Every tier keeps the symbol whole and true to its source.

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Pendant
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Earrings
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Ring
Made to order
Sterling ABRACADABRA triangle
Concept render · AI-generated
I · Sterling

Silver triangle

925 sterling inverted triangle, satin finish, with all eleven lines engraved.

£28Sample price · single pendant
Gilded ABRACADABRA triangle
Concept render · AI-generated
II · Gilded

Gilded

Gold-plated 925 sterling silver (vermeil) — engraved triangle with a lab-created white stone at each corner.

£85Sample price
Atelier ABRACADABRA triangle
Concept render · AI-generated
III · Atelier

Fully handmade

Hand-engraved gold-plated 925 sterling silver triangle; border set with lab-created white stones. Made to order.

£185Sample price · made to order